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The photography and videography industry is full of influencers and innovators, yet they are not looked at as entrepreneurs. However, at the core of those individuals are an entrepreneurial mindset and this session is designed to expose the general community to that ideology. The purpose of this session is to not only introduce the community to the photography and videography industry but to also break down the notion of entrepreneurship to its core.

In this session, a Red Bull photographer will provide tips and tricks around camera functionalities, lighting and positioning of models or objects. The photographer will be accompanied by a Red Bull athlete, where the photographer will take photos of the athlete as a showcase. Once completed, attendees will have the opportunity to photograph the athlete with guidance from the professional photographer for experiential learning.

Presented by: Red Bull Canada

In 1987, Red Bull not only launched a completely new product, it created a whole new product category – energy drinks. From day one, Red Bull has been giving wings to people and ideas, setting many milestones in sports and culture.

Since its inception, Red Bull has branched out to create innovative initiatives such as Amaphiko, Illume and Music Academy. As a part of their programming, Red Bull is hoping to better educate the community on how they can spread their wings and explore careers that are outside the norm.